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Applications
> Marketing/Multimedia/Learning
eTinToys Website  The
Virtools Behavior Lab (with Intel technical cooperation)Intel, the world's largest chip maker, is also a leading manufacturer of computer, networking and communications products. Intel and Virtools have been cooperating since 1998 to optimise Virtools’ applications on the latest Intel Architecture. eTinToys is optimised for Intel ® Pentium 4 processor. The Virtools Behavior Lab is our in-house development studio. Our team anticipates the needs of our clients and responds with consulting, training and innovative behavioral 3D applications. Challenge: Create a Fun and Intuitive Interface for E-Commerce The eTinToys website displays toys ranging from robots to fire trucks. This entertaining showcase needed an interface to make browsing as straightforward, fun and intuitive as possible. Each toy on the e-commerce site had to demonstrate its special features and come alive to create an overall playful design. The end-product is a dynamic website that gives users a chance to try out the tin toys.  Solution:
Flexibility and ModularityWith Virtools Dev 2.0's flexibility, we were able to create an effective full-3D interface to let users manipulate objects and move seamlessly from one category to another. The modular nature of Virtools development platform also meant we could create a unique interactive and behavioral environment for each toy. eTinToys uses the Virtools Server Technology to stream behavioral content and interactivity for quick, painless downloading. Key Benefits The eTinToys team used minimal production resources, bringing together a Virtools Dev scripter, a 3D designer and an art director, working over a two month period. eTinToy's advanced interactivity and novel full-3D interface make the website an e-commerce benchmark. - Advanced 2D/3D interface design - Streamed sound and graphics for fast downloads - Modular, small file sizes for fast downloads - Complex object-oriented interactivity Find Out More or Experience Your (Virtual) TinToys (50 KB) (Note: streaming may not work if you're behind a Firewall) |
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